Mindvalley
Content, design, and AI systems for a platform reaching 20M+ people.
Client
Mindvalley
Type
Create, Build
Services
SEO Content, Editorial Strategy, AI Systems, Visual Design
Content, Design & AI at Scale
Mindvalley reaches 20M+ people across 190 countries. As SEO Content Editor, the work was threefold: produce research-driven content, design visuals that convert, and build the systems that made it all scale.
Content & Design
The #1 article on the Mindvalley Blog (written by me) generated 166,488 clicks and 8.9M impressions in 2025. AI-assisted editorial frameworks were built from scratch and adopted across internal writers and external agencies.
On the design side, image selection, design, and placement improvements increased image click performance by 43% YoY. AI-generated imagery was integrated into the content team's visual production workflow.
Read my work at the Mindvalley Blog →
AI Systems
At Mindvalley, I built 6 AI tools from scratch that changed how the content team worked. From brief to publish, every stage of the content pipeline has a system behind it: research, optimization, brand voice, image SEO, and distribution. What used to take 8 hours now takes 5.
EEAT Checker: ensures every article meets Google's expertise, authority, and trust standards
Content Brief Creator: generates research-backed briefs that cut planning time significantly
SEO OS: an end-to-end system for keyword research, optimization, and tracking
Editorial & Brand Voice Checker: keeps every piece consistent with the Mindvalley voice
Alt Tag Generator: automates image alt text at scale for SEO and accessibility
Content Atomizer: repurposes existing articles into platform-ready formats for Medium, Substack, Quora, and Reddit
Work was mentioned by CEO Vishen Lakhiani at Mindvalley's AI Summit 2024.
Mindvalley
Content, design, and AI systems for a platform reaching 20M+ people.
Client
Mindvalley
Type
Create, Build
Services
SEO Content, Editorial Strategy, AI Systems, Visual Design
Content, Design & AI at Scale
Mindvalley reaches 20M+ people across 190 countries. As SEO Content Editor, the work was threefold: produce research-driven content, design visuals that convert, and build the systems that made it all scale.
Content & Design
The #1 article on the Mindvalley Blog (written by me) generated 166,488 clicks and 8.9M impressions in 2025. AI-assisted editorial frameworks were built from scratch and adopted across internal writers and external agencies.
On the design side, image selection, design, and placement improvements increased image click performance by 43% YoY. AI-generated imagery was integrated into the content team's visual production workflow.
Read my work at the Mindvalley Blog →
AI Systems
At Mindvalley, I built 6 AI tools from scratch that changed how the content team worked. From brief to publish, every stage of the content pipeline has a system behind it: research, optimization, brand voice, image SEO, and distribution. What used to take 8 hours now takes 5.
EEAT Checker: ensures every article meets Google's expertise, authority, and trust standards
Content Brief Creator: generates research-backed briefs that cut planning time significantly
SEO OS: an end-to-end system for keyword research, optimization, and tracking
Editorial & Brand Voice Checker: keeps every piece consistent with the Mindvalley voice
Alt Tag Generator: automates image alt text at scale for SEO and accessibility
Content Atomizer: repurposes existing articles into platform-ready formats for Medium, Substack, Quora, and Reddit
Work was mentioned by CEO Vishen Lakhiani at Mindvalley's AI Summit 2024.
Mindvalley
Content, design, and AI systems for a platform reaching 20M+ people.
Client
Mindvalley
Type
Create, Build
Services
SEO Content, Editorial Strategy, AI Systems, Visual Design
Content, Design & AI at Scale
Mindvalley reaches 20M+ people across 190 countries. As SEO Content Editor, the work was threefold: produce research-driven content, design visuals that convert, and build the systems that made it all scale.
Content & Design
The #1 article on the Mindvalley Blog (written by me) generated 166,488 clicks and 8.9M impressions in 2025. AI-assisted editorial frameworks were built from scratch and adopted across internal writers and external agencies.
On the design side, image selection, design, and placement improvements increased image click performance by 43% YoY. AI-generated imagery was integrated into the content team's visual production workflow.
Read my work at the Mindvalley Blog →
AI Systems
At Mindvalley, I built 6 AI tools from scratch that changed how the content team worked. From brief to publish, every stage of the content pipeline has a system behind it: research, optimization, brand voice, image SEO, and distribution. What used to take 8 hours now takes 5.
EEAT Checker: ensures every article meets Google's expertise, authority, and trust standards
Content Brief Creator: generates research-backed briefs that cut planning time significantly
SEO OS: an end-to-end system for keyword research, optimization, and tracking
Editorial & Brand Voice Checker: keeps every piece consistent with the Mindvalley voice
Alt Tag Generator: automates image alt text at scale for SEO and accessibility
Content Atomizer: repurposes existing articles into platform-ready formats for Medium, Substack, Quora, and Reddit
Work was mentioned by CEO Vishen Lakhiani at Mindvalley's AI Summit 2024.