Mindvalley
Content, design, and AI systems for a platform reaching 20M+ people.
Client
Mindvalley
Type
Create
Services
SEO Content, Editorial Strategy, AI Systems, Visual Design
Reach
Content, Design & AI at Scale
Mindvalley is a human transformation platform reaching 20M+ people across 190 countries. As SEO Content Editor, the challenge was producing high-quality, research-driven content consistently, while designing the visual assets that made it convert, and building the systems that made the whole operation scale.
Five articles genereated 13.8 million annual impressions and 180,000+ clicks via Google Search, including a single flagship piece driving 138,944 clicks and 9.4 million impressions in 2025.
AI-assisted editorial frameworks were built from scratch and adopted across internal writers and external agencies.
On the design side, visual lead-generation assets were redesigned to drive a 55% increase in blog leads per session, and image selection, design, and placement improvements increased image click performance by 57% YoY.
AI-generated imagery was integrated into the content team's visual production workflow, improving output quality and efficiency.
Read my work at the Mindvalley Blog →
Mindvalley
Content, design, and AI systems for a platform reaching 20M+ people.
Client
Mindvalley
Type
Create
Services
SEO Content, Editorial Strategy, AI Systems, Visual Design
Reach
Content, Design & AI at Scale
Mindvalley is a human transformation platform reaching 20M+ people across 190 countries. As SEO Content Editor, the challenge was producing high-quality, research-driven content consistently, while designing the visual assets that made it convert, and building the systems that made the whole operation scale.
Five articles genereated 13.8 million annual impressions and 180,000+ clicks via Google Search, including a single flagship piece driving 138,944 clicks and 9.4 million impressions in 2025.
AI-assisted editorial frameworks were built from scratch and adopted across internal writers and external agencies.
On the design side, visual lead-generation assets were redesigned to drive a 55% increase in blog leads per session, and image selection, design, and placement improvements increased image click performance by 57% YoY.
AI-generated imagery was integrated into the content team's visual production workflow, improving output quality and efficiency.
Read my work at the Mindvalley Blog →
Mindvalley
Content, design, and AI systems for a platform reaching 20M+ people.
Client
Mindvalley
Type
Create
Services
SEO Content, Editorial Strategy, AI Systems, Visual Design
Reach
Content, Design & AI at Scale
Mindvalley is a human transformation platform reaching 20M+ people across 190 countries. As SEO Content Editor, the challenge was producing high-quality, research-driven content consistently, while designing the visual assets that made it convert, and building the systems that made the whole operation scale.
Five articles genereated 13.8 million annual impressions and 180,000+ clicks via Google Search, including a single flagship piece driving 138,944 clicks and 9.4 million impressions in 2025.
AI-assisted editorial frameworks were built from scratch and adopted across internal writers and external agencies.
On the design side, visual lead-generation assets were redesigned to drive a 55% increase in blog leads per session, and image selection, design, and placement improvements increased image click performance by 57% YoY.
AI-generated imagery was integrated into the content team's visual production workflow, improving output quality and efficiency.
Read my work at the Mindvalley Blog →